Holley Pokes Ahead on Trade Show Appearance




Holley Performance Brands (NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced its return to the Performance Racing Industry 2024 tradeshow, where it will showcase cutting-edge products from its iconic safety and racing brands, including Stilo, Simpson, HANS,RaceQuip, Holley EFI and MSD.

“From pavement to dirt, we’re engaging a passionate base of enthusiasts with world-class solutions that bring performance, safety, fun and excitement to motorsports racing,” said CEO Matthew Stevenson. “We are proud to have the strongest Safety & Racing portfolio in the industry, and PRI is the ideal stage to show how our innovative products are moving our industry forward and empowering racers to confidently and safely take the wheel.”

Holley Performance Brands will showcase products from across its Safety & Racing consumer vertical grouping, including the debut of two new standout solutions designed to set new benchmarks in motorsports safety.

The Stilo ST6 helmet incorporates new breakthrough innovations from one of the most respected brands in the industry. The helmet is designed to meet the real-world demands of motorsports at the highest level with:
Manufactured utilizing a new composite layup, the ST6 composite is one of the lightest composite helmets on the market.

By utilizing different blends of carbon fiber and layup techniques, Stilo sets the benchmark in the industry with our “zero” helmet line as the lightest helmet on the market.

Enhanced interior padding and improved ventilation – Featuring new fabrics and channels, the ST6 claims to be the new standard in comfort.

HLLY shares gathered three cents, or 1.1%, to $2.74.



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